Ba Hons Marketing N500

As more organisations operate internationally, the skills and insights provided by this degree equip you for success. You will be equipped to take on roles in marketing, global brand management, market insight and strategic consultancy. This module is designed to provide students with an understanding of the psychological and social factors that influence consumer behaviour before, during and after purchase and consumption in contemporary consumer markets. The purpose of the module is to explore and apply current consumer behaviour theories and models, which have been developed to identify and measure the purchase and consumption process.

The module aims to deepen your knowledge of relevant mathematical concepts and statistics used in the business world. The module aims to enable you to develop an understanding of the basic economic concepts, theories, ideas and tools and their real-world application. The main aims of this module are to introduce you to the fundamentals of the discipline, many of which are developed further in subsequent Level 5 and Level 6 marketing study. Guest speakers and marketing-specific events feature throughout each level of the programme.

Changes can take the form of altered course content, teaching formats or assessment modes. Any such changes are intended to enhance the student learning experience.You should visit the School’sCalendar, or contact the relevant academic department, for information on the availability and/or content of courses and programmes of study. Certain substantive changes will be listed on theupdated graduate course and programme informationpage.

Students who are being sponsored under a Tier 4 student visa must also understand and comply with the responsibilities of their student visa and cooperate with UEL in fulfilling our Tier 4 duties. Major changes to programmes that in the reasonable opinion of UEL, will have a significant impact on students will involve consultation with students already enrolled on the programme when the changes are proposed. Once any changes are confirmed, UEL will notify all students and applicants of the changes.

Whether you’re a recent graduate, marketing professional, or looking to transition into a marketing career, the MSc Marketing is ideal for students from non-business subjects , that are not typically grounded in mathematics or statistics. It’s a great course for those who are unsure what role in marketing they’re looking to pursue. The MSc Marketing programme has a huge variety of modules which were very different to those offered by other universities I looked at. The course covers a wide range of subjects from different fields of management giving you an overall knowledge of the business industry, which makes it easier for you to choose your specific area of interest to work in. If you’re an international student interested in working in the UK after your studies, the careers team works closely with Durham University’s Student Immigration & Financial Support Office to provide you with information related to immigration.

We offer a range of support services including; student wellbeing, academic support, accommodation and childcare to ensure that you make the most of your time at Herts and can focus on studying and having fun. The course approach is participative, and you are encouraged to share knowledge and experience to contribute to others’ learning. The varied programme of teaching includes facilitated seminars, practical workshops, web-based learning, case study analysis and traditional lectures. Our dynamic and research active faculty will support you throughout your learning journey to ensure that you graduate with confidence and expertise, ready to face complex and dynamic work environments. And our team of academics, visiting practitioners, career support professionals and alumni will also ensure that you are well connected for the best start on your professional journey. You also have the opportunity to gain additional recognised industry qualifications and receive certifications alongside your degree or after your studies with limited effort.