Bsc Hons Marketing

For this purpose, students will explore crucial underlying concepts of relationships and networks as well as develop a sense of business marketing practices. The module fosters an understanding of how organisations are embedded in an interdependent net of business exchanges. Using collaborative and cooperative relational management provides firms within such nets with the possibility to mobilise important external resources via business partners. Our programmes cover a range of disciplines including entrepreneurship, international business, marketing, human resource management, and tourism. Our research-led teaching is combined with practical experiences such as field trips and project work, so that you can apply your learning to real world scenarios. Upon graduation, you will have the skills and knowledge to pursue the career you want, wherever in the world you choose to work.

Apply onlinenow through the University of Reading’s online application service. Please note the above statistics are based on respondents to our Masters Outcomes Survey in 2021, which was completed by our 2020 graduates. Measuring marketing performance has in fact been a daunting task to both practitioners and academics alike and remains so still.

See other English language proficiency qualifications accepted by this University. We want to know what makes you tick, and about your previous experience, so make sure that you complete your personal statement. This could include presentations, school experience, work experience or laboratory work. Investigate how organisations use strategic analysis and choice, resource management, strategic implementation, monitoring and control to gain a competitive advantage. Examine the role of data science in consulting and explore its management dimensions.

The activity itself will offer you with valuable networking opportunities, the development of employability skills, and experience that can enhance your CV. The course covers a wide range of topics, rooting fundamental marketing principles in a contemporary business context. You’ll learn about the core functions of a business alongside specific marketing themes such as digital marketing, consumer behaviour and brand management.

For students who fall short of only the English language requirement we offer a range of pre-sessionaltraining programmes that you may take before starting your degree programme. Our teaching staff have hands-on experience of marketing theory and practice. Through lectures, tutorials and one-to-ones you will absorb their academic expertise and knowledge of how real marketing actually works. In year 1 you develop a core foundation in business management and marketing, studying a range of business related topics.

With plenty of hands-on learning, you’ll cover recent developments such as big data and digital marketing, and learn how to integrate them with more traditional techniques. You’ll have many opportunities to interact directly with inspirational marketing leaders and use cutting-edge software tools. Our Master’s programmes consistently appear in top independent rankings for both quality and reputation. Taught by a world-class faculty and supported by international-quality research, these intensive one-year, full-time programmes help you develop the analytical and practical skills employers value.

Specialist, advertising and PR agencies are not the only major employers of marketing graduates. For instance, charities, sports or arts organisations may value your drive and commitment to the area even if you don’t have marketing experience. Our Careers & Employability team will help you identify your career path and support your route to a fulfilling global career. Our MSc Marketing will give you an understanding of marketing as a core business activity, involving cross-departmental communication and collaboration that creates and delivers on an organisation’s strategic goals and priorities. The 9 month variant of this programme is available for study nine months full-time over three terms from September to June and is University-based throughout this time.

Please note 4-year bachelor degrees from the University of Botswana are considered equivalent to a Diploma of Higher Education. 5-year bachelor degrees from the University of Botswana are considered equivalent to a British Bachelor degree. This means that when you apply, your application will be considered with all others that have been submitted before the deadline. Therefore you might not hear from us with a decision on your application until a few weeks after the deadline has been reached. This enables us to ensure that all applications are considered fairly and equally.